Plum Direct Marketing

Call Us: (508) 717-3509 | (800) 992-9663 | Email Us: support@plumdirectmarketing.com

Facebook Instagram Linkedin

WINDWARD POWER SYSTEMS

Diesel-powered engines, Plum-powered website.

POWERFUL DESIGN

Windward Power Systems is a second-generation, family-owned marine diesel business serving the Massachusetts coast. The father-and-son team running it know these engines better than most people know their own trucks.

They came to Plum with decades of hands-on expertise, and a brand that hadn’t kept up.

We helped them change that, building a digital presence that felt as capable, straightforward, and reliable as they are. From a modernized ecommerce website to reorganized product sheets and a tuned-up logo, we gave Windward the tools to reach new customers, sell their parts online, and show up like the experts they already were.

Now, whether someone’s looking for a part, a repair, or a trusted marine diesel pro, they know exactly where to go.

Visit Client
PLUM SOLUTIONS

A Website That Works for the People Who Use It

Windward needed a website that did more than look good. It had to be easy to navigate, simple to update, and built to convert.
 
We designed a clean, responsive site that highlights their core services, shares real customer testimonials, and makes it easy for new visitors to get in touch. From product details to contact info, the entire site is built with their customers in mind, and backed by a strategy that supports long-term growth.
Learn more

Their Parts. Their Pricing. Now Online

Windward Power Systems Ecommerce Store

Windward’s new ecommerce store lets customers shop stainless steel marine parts without needing a phone call or parts catalog.

We built a straightforward online shop that breaks down products by category, includes size and variation selectors, and keeps the experience clear from browse to checkout. It’s not flashy, but that’s the point. It works, and it’s already saving them time while bringing in new business.

When You’ve Got 100+ Parts, You Need a Smarter Way to Show Them

Windward Power Sales Sheets
Marine diesel engines are built from hundreds of parts, and Windward had the inventory to prove it.
 
Our job was to help them show that inventory without overwhelming their customers. We designed a clean, easy-to-follow sell sheet that groups their products by type and gives customers a better way to see what’s available at a glance. It’s become a go-to sales tool, both in the shop and out in the field.

A Cleaned-Up Classic. Not a Total Rewrite

Windward came to us open to a full rebrand. But after digging in, we realized the original logo held a lot of weight with their community, and it didn’t need replacing. It just needed a refresh.
 
We tightened the linework, cleaned up the buoy graphic, adjusted spacing and text treatment, and rebuilt the files for digital use. The result: a logo that feels the same, but works harder. Sharp, legible, and ready for whatever they do next.
Learn more
Windward Power Systems logo design

What They Said

“I found everyone engaged and professional and very interested in making sure Windward Power was happy and satisfied.
The speed and quality of the work done was outstanding. I also feel the value was excellent.
 
You and your team are a breath of fresh air, where most businesses find excuses and reasons why they could not or would not deliver as promised.
 
I will be calling you for any and all of our future needs, and I will also tell anyone that asks about how satisfied I am with Plum Direct Marketing.”

— Nate Tynan, Owner/Operator, Windward Power Systems