METAL PUBLIC RADIO

Bringing independent heavy metal music to the internet

Headbanging web design

Metal Public Radio is an online radio station that focuses on giving up-and-coming metal bands a platform to spread their music. Previously, their station was hosted on a shared radio platform. However, they decided it was time to launch their own website for metal fans.

The focus of our logo design process for Metal Public Radio was to create something that appeals to metal music fans and gives the brand its own memorable identity. We used a circular design featuring a skull graphic and an old western-styled font to give the logo a rebellious aura that matches the music they broadcast. In our logo design progression we made color scheme changes to make the logo more readable and adaptable for their website and other marketing materials. The final product speaks to their target audience and adds a level of professionalism to the brand.

Logo design progression for Metal Public Radio — skull emblem and typography variations created by Plum to define the brand identity.
Laptop displaying the Metal Public Radio homepage — modern yellow-and-black web design created by Plum.
Laptop showing the Metal Public Radio Local Spotlight page, part of Plum’s web design for the indie metal station.

The station wanted a simple, one-page website where they could stream music for fans. So, we built a high-speed site with an audio player and a button that links to their social media pages to increase engagement. We also optimized the website for search engines and ensured it performs smoothly on mobile devices, tablets, desktops, and laptops. In the end, the new Metal Public Radio website is straightforward, effective, and ready to bring metal fans around the world a steady stream of heavy tunes.

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Pauline Racine

Owner/Operator