Plum Direct Marketing

Call Us: (508) 717-3509 | (800) 992-9663 | Email Us: support@plumdirectmarketing.com

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EAST COAST INTERIORS

Bringing a Luxury Brand Online Without Losing the Craftsmanship

High Standards, Seamlessly Communicated
East Coast Interiors has been setting the bar for custom marine and aircraft interiors since 1996. They build ultra-lightweight, precision-made furnishings for yachts and private jets.
 
Their craftsmanship speaks for itself. However, their brand and website weren’t doing them justice.
 
They came to Plum looking for a digital presence that matched the quality of their work—refined, confident, and built to impress high-end clientele at first glance.
 
We delivered a brand identity and website designed to reflect the caliber of their craftsmanship. Additionally, we used clean visuals, strong messaging, and a design system that communicates elegance without saying more than necessary.
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PLUM SOLUTIONS

A Mark That Feels as Refined as the Work Behind It

For a company that works with yacht owners and luxury aircraft clients, the logo couldn’t afford to feel generic.
 
We developed a clean, timeless brand mark using a custom serif typeface and a nautical-inspired palette that hints at their marine focus without leaning too hard into cliché. The final result balances traditional craftsmanship with modern professionalism, elegant enough for high-end clients, but durable enough to live on cabinetry, uniforms, and aircraft documentation alike.
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East Coast Interiors Logo Progression

A Digital Experience That Matches the Product It Represents

East Coast Interiors needed a website that didn’t just explain what they do, it had to reflect the luxury and precision their clients expect.
 
We designed a fully responsive, visually polished website that features high-resolution project photography, clear navigation, and tailored messaging that speaks to yacht owners, pilots, and project managers alike. Every element was designed to build credibility, establish trust, and show, without overstating, that this is a company you call when quality can’t be compromised.
 
From brand to backend, the result is a website that feels like the digital extension of the interiors they’re known for: clean, seamless, and built to the highest standard.
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What They Said

“Very positive experience. Enjoy doing business with them and will continue to use for years to come.“

— Jay Dorso