Insurance Agencies: Are You Making These 4 Marketing Mistakes?
In the crowded field of insurance agencies, how does yours stand out? At Plum we’ve noticed a lot of consistent marketing mistakes our clients made
Tag: human-centered marketing
Continue Reading »
Direct Mail & The Health Insurance Industry
Getting new clients in the health insurance industry is tricky because marketers have a short window which really only allows them one opportunity to connect
Valentine’s Day: 4 Gifts to Show Client Appreciation
Love is in the air—what have you done lately to show that special someone your appreciation? We’re not talking about your significant other or your
Why Serving Food at Your Financial Seminar Isn’t Just Hospitality, It’s Strategy
TL;DR Food does more than fill plates; it fills seats. Offering a meal or even light refreshments at your financial seminar helps break the ice,
How to Increase Leads with a Better Contact Us Page
Can clients reach you, easily? If someone lands on your site and wants to reach out, how long would it take them to find your