How to Extend the Life of Your Direct Mail
TL;DR Direct mail works best when it doesn’t end up in the recycling bin right away. To extend the life of your campaigns, pair physical
Tag: financial services marketing
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Postcards or Letters: Which Perform Better?
TL;DR Postcards and letters both work, but for different reasons. Postcards are fast, cheap, and get noticed. Letters feel private, more formal, and can build
Boost Seminar Attendance with Social Media
TL;DR Social media can help boost attendance before, during, and after your financial seminar. Combine it with direct mail to expand your reach, retarget interested