Valentine’s Day: 4 Gifts to Show Client Appreciation
Love is in the air—what have you done lately to show that special someone your appreciation? We’re not talking about your significant other or your
Tag: direct mail tips
Super Bowl Ads vs. Direct Mail Ads
The average cost for a 30-second spot in Super Bowl 51 was $5 million, but you don’t need to spend big bucks when direct mail
12 Direct Mail Mistakes (Are You Making Them?)
A recently carried out research revealed that properly addressed print media has a 100% delivery rate, 56% of people trust it to be the best
Postcards or Letters: Which Perform Better?
TL;DR Postcards and letters both work, but for different reasons. Postcards are fast, cheap, and get noticed. Letters feel private, more formal, and can build